You can save yourself and your company a lot of headaches if you take the time to plan and make important decisions before you approach a web developer or hand a website off to your IT department.
Revamping a website can be an expensive and time consuming project. So how do you know that your site is due for a change, and more importantly, how do you justify the resources?
Your company is often judged in a manner of seconds. Well-trained staff and an easy to navigate website are often the key.
Treat a blog as you would an invitation to speak to a group at a conference or workshop.
Absolutely, IF – and that’s a big IF – your company has an editor, who can make sure the post is good for the company’s brand.